COMBO Prospecting includes 'Strategic Social Selling'
Please play video above. Buyers have never been more empowered and sellers must adapt in how they engage potential clients to create value. Sales and marketing teams must move away from the paradigm of 'interrupt and push' to instead 'attract and engage' to better create sales pipeline and drive revenue growth. Leveraging social platforms and technology can transform the process of building networks with intelligent engagement to set the right agenda on insight and value. 'Strategic Social Selling' is the strategy and process of building quality networks online to attract clients and accelerate the speed of business. Results are achieved with a strong personal brand and connection through social listening, researching and publishing to attract, engage and collaborate with partners and customers.